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Mission & Vision

I The origin
To promote the balanced development of the entire region of Miaoli County, and to create a cultural space that integrates art and life and leisure, the Miaoli County Government commissioned the construction of the "Miaobei Art Center" with the intention of integrating the art and culture resources of the North Miaoli and enhancing the local humanities and artistic atmosphere and elevating the local humanities and arts scene. The Center is also focused on promoting the local characteristic culture to the international stage, and appropriately introduces cross-strait and international art culture to make Miaoli County a great place to enjoy cultural life.

"Miaobei Art Center" is a modern building with 5 floors above ground and 2 stories underground. The overall building area is 0.9255 hectares. The space is planned for the performing arts hall (1,090 seats), experimental theater (200 seats), audio-visual center, outdoor performance area, art and cultural exhibition area and artist station studio. The Center is suitable for various types of music, drama, theater performances from both home and abroad as well as dance performances and exhibitions, training functions and large-scale gatherings.

Since the nature of art and culture is not only an exhibition covering visual and auditory arts, but also a personal experience for the audience to participate in art and cultural activities, the future business plan of the Center is to position the future development direction of the venue with the three visions of "Discovering Miaoli", "Connecting Taiwan", and "Absorbing the World", and to establish the four core values of "Professional Services", "Upgrades and Maintenance", "Digitalized Smart Solutions", and "building the brand of the venue", which is expected to ensure the operations and planning of Miaobei Art Center more systematic and strategic.
I The origin
To promote the balanced development of the entire region of Miaoli County, and to create a cultural space that integrates art and life and leisure, the Miaoli County Government commissioned the construction of the "Miaobei Art Center" with the intention of integrating the art and culture resources of the North Miaoli and enhancing the local humanities and artistic atmosphere and elevating the local humanities and arts scene. The Center is also focused on promoting the local characteristic culture to the international stage, and appropriately introduces cross-strait and international art culture to make Miaoli County a great place to enjoy cultural life.

"Miaobei Art Center" is a modern building with 5 floors above ground and 2 stories underground. The overall building area is 0.9255 hectares. The space is planned for the performing arts hall (1,090 seats), experimental theater (200 seats), audio-visual center, outdoor performance area, art and cultural exhibition area and artist station studio. The Center is suitable for various types of music, drama, theater performances from both home and abroad as well as dance performances and exhibitions, training functions and large-scale gatherings.

Since the nature of art and culture is not only an exhibition covering visual and auditory arts, but also a personal experience for the audience to participate in art and cultural activities, the future business plan of the Center is to position the future development direction of the venue with the three visions of "Discovering Miaoli", "Connecting Taiwan", and "Absorbing the World", and to establish the four core values of "Professional Services", "Upgrades and Maintenance", "Digitalized Smart Solutions", and "building the brand of the venue", which is expected to ensure the operations and planning of Miaobei Art Center more systematic and strategic.
II design concept
III Operations Organization
The overall design of the exterior of the center is based on the image of mountains and water, inspired by simple lines to outline the image of mountains, the bottom of the building with glass openings and the elements placed on the base are the image of the fields at the foot of the mountains, and through inlaying, overlapping, wrapping, overhanging, cutting and other techniques, attempting to create a rich spatial dialogue between the building and the base environment.
The current operating model of the Center is as an administrative legal person, under the supervision of the Miaoli County Government. The Board of Directors is the Center's administrative review mechanism. The Center is led by an Art Director, and the overall implementation of the center's operation and management business is executed under an administrative structure including "Event Planning Department" and "Performance Services Department", "Exhibition Development Department" and "Administrative Management Department", which are responsible for their respective operations.
II design concept
The overall design of the exterior of the center is based on the image of mountains and water, inspired by simple lines to outline the image of mountains, the bottom of the building with glass openings and the elements placed on the base are the image of the fields at the foot of the mountains, and through inlaying, overlapping, wrapping, overhanging, cutting and other techniques, attempting to create a rich spatial dialogue between the building and the base environment.
III Operations Organization
The current operating model of the Center is as an administrative legal person, under the supervision of the Miaoli County Government. The Board of Directors is the Center's administrative review mechanism. The Center is led by an Art Director, and the overall implementation of the center's operation and management business is executed under an administrative structure including "Event Planning Department" and "Performance Services Department", "Exhibition Development Department" and "Administrative Management Department", which are responsible for their respective operations.
IV Vision
The "Miaobei Art Center " is an important place to develop new life in the arts. The overall goal is to serve mainly the local people of Northern Miaoli, and then gradually expand to art aficionados throughout Miaoli County and across the country. The near-term goal is to plan art exhibitions and art performances, combined with the development of local culture to enhance people's artistic tastes in order to achieve the purpose of cultural cultivation. The long-term goal is to integrate humanities and economic development, expand the cultural and arts industry, and develop new energy for the arts, and revitalize the local cultural and creative industries and tourism industry through the process of arts enhancement.
IV Vision
The "Miaobei Art Center " is an important place to develop new life in the arts. The overall goal is to serve mainly the local people of Northern Miaoli, and then gradually expand to art aficionados throughout Miaoli County and across the country. The near-term goal is to plan art exhibitions and art performances, combined with the development of local culture to enhance people's artistic tastes in order to achieve the purpose of cultural cultivation. The long-term goal is to integrate humanities and economic development, expand the cultural and arts industry, and develop new energy for the arts, and revitalize the local cultural and creative industries and tourism industry through the process of arts enhancement.
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